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Kaco Consulting
Case Study
City and location of client: Monson, Massachusetts, United States
Industry of the client: Business Consulting and Services
Business overview
Kaco Consulting, a company based in the USA, working in the growing consulting industry and is focused on providing services to other companies, such as helping them build successful websites, improve their online presence and optimize their sales.
Their team of professional designers and marketing specialists provide fortune 500 level brand identities to businesses seeking a professional internet presence and customer base.
They offer a range of options to businesses including website design, logo design, social media account renovations and management, copyright content and so much more.
GreenPixel is known for being one of the leading companies in custom Webflow development and mobile app integrations in Europe, so when Kaco Consulting came to us with a project, we were eager to help.
Their team of professional designers and marketing specialists provide fortune 500 level brand identities to businesses seeking a professional internet presence and customer base.
They offer a range of options to businesses including website design, logo design, social media account renovations and management, copyright content and so much more.
GreenPixel is known for being one of the leading companies in custom Webflow development and mobile app integrations in Europe, so when Kaco Consulting came to us with a project, we were eager to help.
Project team
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Andrejs Sidoss
Illustrations, Graphic Design
and Branding Visuals
and Branding Visuals
Vladislav Maslenkov
Webflow Development
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Mariam Makharadze
UI and UX Design
Webflow Development
Webflow Development
Alexandra Maksimova
Project Management
Objectives and perspectives
Kaco Consulting’s main objective was to cover the design needs
of their clients, as well as to help with internal designs.
Kaco Consulting came to Green Pixel with a request to be the designers behind the scenes, supplementing their own work with high quality designs.
The first element we created for Kaco Consulting was the branding for one of their clients - they wanted it to be clean, simple and professional. And we did just that, making sure that all of the design elements aligned with the vision the client had for the brand. From there, we helped Kaco Consulting design a website according to the best principles of UI and UX and launch it on Webflow.
of their clients, as well as to help with internal designs.
Kaco Consulting came to Green Pixel with a request to be the designers behind the scenes, supplementing their own work with high quality designs.
The first element we created for Kaco Consulting was the branding for one of their clients - they wanted it to be clean, simple and professional. And we did just that, making sure that all of the design elements aligned with the vision the client had for the brand. From there, we helped Kaco Consulting design a website according to the best principles of UI and UX and launch it on Webflow.
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Our approach
Understanding client’s requirements
Before beginning any work, we conducted a comprehensive brand audit and user research to understand North Coast Pottery's target audience and their needs. We developed personas and user journeys to guide the design process and worked closely with the North Coast Pottery team to gather detailed requirements and expectations for the website.
Creation
UI/UX
Our team recognized that the primary objective of the website was to encourage customers to make a purchase. Therefore, while we sought to make the website visually distinctive, we also knew that all elements, placements, and layouts had to adhere to UX and UI best practices. We then integrated the client's visual identity requirements.
Creation
Webflow
Our preferred tool for creating websites is Webflow. This no-code platform allows our designers to have direct control over the design process and produce a result that is as close as possible to the original creative concept. Webflow eliminates the need for developers, allowing our designers to oversee the projects personally to achieve a truly flawless result. Additionally, clients can even make their own edits after the launch thanks to access to the front-end provided by Webflow. This was particularly useful because the client had a design background and wanted tighter control of the website even after launch.
Creation
Final touches and launch
The design turned out to be exactly what the client envisioned, because both the clients and the Green Pixel design team were able to collaborate directly on the page without the need for coding or technical expertise. Our entire setup, which includes a direct chat between the Green Pixel team and the Kaco Consulting team, allows the client to have live access to any changes being made to the website and wireframes, enabling them to provide feedback and suggestions efficiently.
The By collaborating with GreenPixel, the in-house team had more freedom and time to work on the brand and other high-level productions. They led an effective workflow through weekly meetings and a Trello board for tasks. Overall, the partnership led to a fruitful collaboration.”
Isabel Garcia Toivanen
Producer at Anyfin
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